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Conference Program

KEYNOTE ANNOUNCED

Combatting Cybersecurity Threats with Behavioral Analytics

Jennifer Blatnik
VP, Cloud, Security, Enterprise Marketing

Wednesday, January 30 Thursday, January 31 Friday, February 1
Exhibit Hall Hours 5:00-7:00pm 11am-4:00pm 11:00am-2:00pm
Conference Fee Guarantee

Days


Tracks

Tuesday, June 22, 2021
Wednesday, June 23, 2021
9:00-9:55am
Wednesday - 6/23/21
MSP Business Development (206)
The Cold Call is Dead – Long Live the Lead
MSP-02
Founder & CEO
Motiva Networks
CEO
Mojenta
You need viable marketing leads. Where do you go to get them? Can you produce leads yourself? What avenues are available other than buying lists? Does delivering good content produce self-qualified leads and an ROI? Explore the options for lead production this session.
Register me
  Enterprise Solutions
  FUTURE OF WORK
  MSP Business Development
  MSP Technology Solutions
  OPEN SOURCE
  SD-WAN EXPO
  Service Provider Solutions
  The Blockchain Event
10:00-10:55am
Wednesday - 6/23/21
MSP Business Development (206)
Profitability Tools for MSPs
MSP-01
CEO & Founder
SIPPIO
VP of Marketing
Rev.io
You make profit in your sales and services. Are there other profits locations available? What is available for increasing productivity and reducing costs that will increase profits? What products and services available? How do you apply them will be the focus of this session.
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  Enterprise Solutions
  MSP Business Development
  MSP Technology Solutions
  OPEN SOURCE
  SD-WAN EXPO
  Service Provider Solutions
11:00-11:55am
Wednesday - 6/23/21
MSP Business Development (206)
From Managing Resources to Managing Performance
MSP-03
SVP Revenue and Customer Experience
netsapiens
You were hired to manage customer resources. Add new revenue by managing the performance of those resources. Delivering good CX produces customer loyalty. What are the benefits to the MSP and the customers are the focus of this session.
Register me
  Enterprise Solutions
  FUTURE OF WORK
  MSP Business Development
  MSP Technology Solutions
  OPEN SOURCE
  SD-WAN EXPO
  Service Provider Solutions
  The Blockchain Event
1:00-1:55pm
Wednesday - 6/23/21
MSP Business Development (206)
Choosing the Right Vendor Partners for Profitability
MSP-04
CEO
RingLogix
SVP of Strategic Alliances
Phone.com
Chief Evangelist
SIPPIO
The right vendor partner should not only provide a good and profitable product or service. The partner should provide a number of extra benefits as well. How does the partner train your staff for sales and service? Are marketing and sales materials and tools provided? What about post implementation support such as up-selling the customer? How about troubleshooting problems? This session explores many of these issues.
Register me
  Enterprise Solutions
  FUTURE OF WORK
  MSP Business Development
  MSP Technology Solutions
  OPEN SOURCE
  SD-WAN EXPO
  Service Provider Solutions
2:00-2:25pm
Wednesday - 6/23/21
MSP Business Development (206)
Taking Big Metal Components through a Digital Transformation
MSP-05
Senior Technology Strategist
Steadfast
The whole world is going cloud. As MSPs, that includes your customers. Many of them are still leveraging their big metal solutions because of their reliability and ability to keep their systems running efficiently. They could continue using them for years to come, but the benefits of cloud are too great to ignore. So, the question becomes, how can they migrate their existing hardware to hybrid cloud models to get the best of both worlds? That’s where you, as their trusted partner can prove your worth and help your customers make a smooth migration that will allow them to continue leveraging their existing hardware while adding the benefits of the cloud.
Register me
  Enterprise Solutions
  FUTURE OF WORK
  MSP Business Development
  MSP Technology Solutions
  OPEN SOURCE
  SD-WAN EXPO
  The Blockchain Event
2:30-2:55pm
Wednesday - 6/23/21
MSP Business Development (206)
Are MSPs Ready for the New Normal?
MSP-06
President
Cheapeake Think Tank
A confluence of events has created opportunities for MSPs and IT providers who are willing to create a new "normal" and innovate to serve their clientele. The pandemic created some new realities that are just now being understood and institutionalized within the business community. It forced adoption of new technologies by many businesses and the hard lesson for those who hadn't reached minimum levels of technological competency prior to COVID-19 has placed an immediate and massive advantage on those businesses that can adapt and innovate with technology. IT support for these companies is needed now more than ever and this support needs to be forward looking and willing to assume leadership roles in advancing technology. In addition, the boom in cyber-crime and, in particular, ransomware has placed an emphasis on how to protect valuable data and IP. The days of an MSP having a passing familiarity with cybersecurity are long gone. This confluence of events has created unique possibilities for growth for all IT providers.
Register me
  Enterprise Solutions
  FUTURE OF WORK
  MSP Business Development
  MSP Technology Solutions
  OPEN SOURCE
  SD-WAN EXPO
  The Blockchain Event
3:00-3:55pm
Wednesday - 6/23/21
MSP Business Development (206)
MSPs and the IT Skills Gap
MSP-07
CEO
Humanintelligence
Chief Executive Manager
Scai Software
You need more capable IT staff. You can train internal staff. You can hire more staff. You can acquire more tools to augment your staff using AI and ML. Which works best? How do budget to fill the IT skills gap? How do you reduce skilled staff turnover? Learn the answers in this session.
Register me
  Enterprise Solutions
  FUTURE OF WORK
  MSP Business Development
  MSP Technology Solutions
  OPEN SOURCE
  SD-WAN EXPO
  Service Provider Solutions
  The Blockchain Event
Thursday, June 24, 2021
1:00-1:55pm
Thursday - 6/24/21
MSP Business Development (206)
Is Cyberinsurance Worth It?
MSP-08
CEO
iBynd
Chief Executive Manager
Scai Software
Cyber insurance exists. Should you get it for your business? Should you sell it to customers? What does cyber insurance cover and not cover? Will you have to comply with a number of rules to qualify for cyber insurance? What do you have to do to file a claim? Investigate the pros and cons in this session.
Register me
  Enterprise Solutions
  FUTURE OF WORK
  MSP Business Development
  MSP Technology Solutions
  OPEN SOURCE
  SD-WAN EXPO
  Service Provider Solutions
  The Blockchain Event
2:00-2:25pm
Thursday - 6/24/21
  Enterprise Solutions
  MSP Business Development
  MSP Technology Solutions
  OPEN SOURCE
  SD-WAN EXPO
  Service Provider Solutions
2:30-2:55pm
Thursday - 6/24/21
  Enterprise Solutions
  MSP Business Development
  MSP Technology Solutions
  OPEN SOURCE
  SD-WAN EXPO
  Service Provider Solutions
3:00-3:55pm
Thursday - 6/24/21
MSP Business Development (206)
MSP Vulnerabilities Checklist
MSP-11
Security Team Lead
Vijilan
You can expect to be vulnerable to weather conditions that interfere with IT operations. There are also fires, earthquakes, floods and now a pandemic. What about protests that interfere with IT, sabotage, cyber-attacks, internal staff negligence/mistakes, internal as well as external security breaches? If you are managing resources with customer data, what are the privacy regulations that cover the data and what are your liabilities as the resource managing MSP? Learn more in this session.
Register me
  Enterprise Solutions
  FUTURE OF WORK
  MSP Business Development
  MSP Technology Solutions
  OPEN SOURCE
  SD-WAN EXPO
  Service Provider Solutions
  The Blockchain Event
Friday, June 25, 2021
9:00-10:15am
Friday - 6/25/21
MSP Business Development (206)
Selling or Staying – What’s Your Plan?
MSP-24
Have you built your business to create sustainable revenue or did you build it to sell it? How do you make the decision? If you decide to sell, how do you position yourself so it is an attractive business? Much of your business depends on your employees. As a buyer, I want your staff as well as you hardware and software assets. This session will help make the stay or sell decision.
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  MSP Business Development
10:30am-12:00pm
Friday - 6/25/21
MSP Business Development (206)
Making the Most of Your MSP Marketing Budget
MSP-25
CRO
The 20
CEO
Mojenta
The cold call and visiting potential customers almost disappeared during the pandemic. You needed to create new and better avenues to reach the potential customer. Developing leads of interested customers has risen in importance and value. This session discusses the changing nature of marketing budgets and how they will change again as the pandemic recedes.
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  MSP Business Development